A new President for the Brewers of Romania
- Bucharest, 08 February 2016
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Bucharest, 8th of February 2016: The members of the Brewers of Romania have elected Mr. Igor Tikhonov, President of Ursus Breweries, as their President. Starting January, Igor Tikhonov is taking over the position from Lucian Ghinea, President of Bergenbier SA, who acted as President of the Association throughout 2015.
”I was deeply honored by the proposal coming from my partners to take over the Presidency of The Brewers of Romania Association this year”, declared Mr. Igor Tikhonov. “2016 brings a different context for the beer market and I hope last year’s positive trend to be further sustained. With the support of all partners in the Association I am eager to continue the projects initiated by my predecessors and start new ones which can develop the beer culture in Romania. Beer must continue to be the key element both in generating economic growth for Romania and in contributing to the pleasant moments we spent with the dear ones”, added Igor Tikhonov.
Defined by 97% local production, by using almost 70 percent natural ingredients from Romania and zero tax evasion, the beer sector is considered a major stimulus for the Romanian economy. The main beverage during meals and enjoyed by 1 of 2 adults during the summer period, beer is part of the day-to-day lifestyle of Romanians.
„I would like to thank Mr. Lucian Ghinea, the President of the Association in 2015, for his sustained contribution to the successful implementation of the projects carried out by the Association. 2015 was another challenging year for the beer sector, so the Association had a major role to play in articulating a representative position for the whole beer industry. We are glad to welcome Mr. Tikhonov as President of the Association and we are looking forward to see the evolution of the beer market in a new fiscal context. As 1 of 2 Romanians believe that beer brings dear people together, we hope that 2016 will have more opportunities in store for them to celebrate, drinking a glass of beer”, said Constantin Bratu, General Manager of the Brewers of Romania Association.
Igor Tikhonov is currently the President of Ursus Breweries, the local subsidiary of SABMiller. He joined SABMiller back in 2001, and since then he has performed a number of senior roles in the company in Commercial, Strategy and General Management across a number of markets: Russia, Ukraine, Slovakia and for last two years in Romania.
About the Brewers of Romania
With a history over one decade, the Brewers of Romania Association is a genuine symbol of the beer industry in our country. In its 10 years of existence, the Brewers of Romania Association succeeded to impose itself locally and internationally as a common voice of its members, managing to disseminate its values to the business environment, the consumers and the state institutions.
Its current membership includes six major brewers in Romania: BERGENBIER SA, HEINEKEN Romania, UNITED ROMANIAN BREWERIES BEREPROD, URSUS BREWERIES and MARTENS, as well as the micro-brewery CLINICA DE BERE. Together, the six brewers account for more than 80% of the amount of beer consumed in Romania. The Association also includes representatives of raw material producers: SOUFFLET MALT ROMANIA and the ASSOCIATION OF HOPS PRODUCERS.
The six beer producers member of the Association provide jobs to over 4,000 people in eleven breweries, out of which two micro-breweries. The Association’s brewing facilities are located in Ploieşti, Constanța, Craiova, Miercurea Ciuc, Târgu-Mureş, Pantelimon, Timişoara, Buzău, Braşov and Galati, while the two micro-breweries are located in Cluj-Napoca and Timișoara.
In 2008, the Brewers of Romania joined the larger family of European brewers, represented by the Brewers of Europe, established in 1958 in Brussels. The current members are the national brewers’ associations from the EU member states, Norway, Switzerland and Turkey. The organization represents the interests of more than 4,000 brewers in Europe in their relation with the various international institutions and organizations. The Brewers of Europe also defend the interests of over 2 million people employed in brewing and beer selling.